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y X:v ) dS,QA w O n a p e r s o n a l n o t e , G r e g S h e p a r d h a s a l w a y s b e e n t h e r e f o r m e a s w e l l a s f o r a l l t h e o t h e r c l i n i c i a n s . G r e g h a s g r e a t v i s i o n a n d o p t i m i s m - - h e s e e s o n l y t h e g r e a t e s t i n s o m e t h i n g . H e ' s c o n t i n u a l l y s t r i v i n g t o m a k e t h i s c o m p a n y b e t t e r . < B R > < B R > B F S i s n ' t t h e o n l y c o m p a n y o u t t h e r e w i t h p l e n t y t o s a y a b o u t i m p r o v i n g p e r f o r m a n c e . W i t h a l l t h e s t r e n g t h c o a c h i n g a n d p e r s o n a l t r a i n i n g o r g a n i z a t i o n s o u t t h e r e , a r e c o a c h e s g e n e r a l l y c a u g h t u p w i t h t h e l a t e s t r e s e a r c h i n c o n d i t i o n i n g a n d d o i n g m o s t o f t h e r i g h t t h i n g s ? < B R > W e a r e n ' t e v e n c l o s e t o b e i n g c a u g h t u p ! W e s t i l l h a v e c o a c h e s w h o b e l i e v e t h a t w e i g h t t r a i n i n g w i l l s t u n t g r o w t h a n d m a k e a t h l e t e s m u s c l e - b o u n d . W e s t i l l h a v e c o a c h e s w h o b e l i e v e t h a t y o u s h o u l d p u t h e a t o n a t u r n e d a n k l e . A n d I ' m j u s t a m a z e d t h a t c o a c h e s w i l l d r i v e 5 0 0 m i l e s t o l e a r n h o w t o s t o p a w i n g - T o f f e n s e , b u t t h e y w o n ' t d r i v e 5 0 m i l e s o r e v e n s t a y i n t h e i r o w n c o m m u n i t y t o l e a r n h o w t o t r a i n t h e i r a t h l e t e s b e t t e r b y a t t e n d i n g a B F S c l i n i c . < B R > < B R > S o h o w d o y o u e x p l a i n t h e p r o b l e m ? B a d c o a c h e s o r b a d t r a i n i n g i n f o r m a t i o n ? < B R > M o r e o f t e n t h a n n o t , i t ' s t h a t t h e i n f o r m a t i o n i s c o n f l i c t i n g a n d o v e r l y c o m p l i c a t e d . P e o p l e g e t o v e r w h e l m e d b y i t . I n f a c t , I ' v e b e e n i n v o l v e d w i t h o n e s t r e n g t h c o a c h i n g o r g a n i z a t i o n w h e r e y o u a l m o s t n e e d a m e d i c a l d e g r e e t o u n d e r s t a n d s o m e o f t h e i r l i t e r a t u r e o n t r a i n i n g . A l s o , t h e r e i s o f t e n n o u n i t y i n s o m e o f t h e s e o r g a n i z a t i o n s , w h i c h i s o n e r e a s o n w h y s o m a n y c o l l e g e s t r e n g t h c o a c h e s g o t t o g e t h e r r e c e n t l y a n d f o r m e d t h e i r o w n o r g a n i z a t i o n . < B R > < B R > S o y o u l i k e B F S ' s p r a c t i c a l a n d s i m p l e a p p r o a c h t o t r a i n i n g ? < B R > E x a c t l y . A n d w h a t r e a l l y s e p a r a t e s a B F S c l i n i c f r o m t h e r e s t i s t h a t o u r c l i n i c s a r e f u l l o f m o t i v a t i o n a n d w e o f f e r h a n d s - o n t r a i n i n g . < B R > < B R > D o e s t h i s a t t i t u d e c a r r y o v e r i n t o t h e B F S c o a c h e s ' c e r t i f i c t i o n ? < B R > N o d o u b t a b o u t i t . Y o u ' r e n o t g o i n g t o r e a d a b o o k a n d a n s w e r a f e w m u l t i p l e - c h o i c e q u e s t i o n s t o b e c o m e a c e r t i f i e d s t r e n g t h c o a c h t h r o u g h B F S . Y o u ' r e g o i n g t o g e t i n t o t h e w e i g h t r o o m a n d y o u ' r e g o i n g t o l e a r n h o w t o s q u a t a n d y o u ' r e g o i n g t o l e a r n h o w t o t e a c h o t h e r s t o s q u a t . W e ' r e c o a c h e s h e l p i n g c o a c h e s , a n d i t ' s t h i s h a n d s - o n a p p r o a c h t h a t s e p a r a t e s B F S f r o m o t h e r c e r t i f i c a t i o n s . < B R > < B R > W h a t ' s a t y p i c a l c l i n i c e x p e r i e n c e ? < B R > E v e r y c l i n i c i s s p e c i a l b e c a u s e i t ' s a l w a y s a t h