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When they became parents and swore in front of their children, the children picked it up. <br><br>BFS: Do you believe the media have anything to do with the continual increase in swearing?<br><br>JO: Yes, I think the media are very responsible. Movies in particular, because movies set trends. If you are watching a movie and you see movie stars whom you really admire and they re using this language, that seems to authorize it for you too.<br><br>BFS: Do you go to movies?<br><br>JO: I love the movies, but I ve noticed that swearing often doesn t seem to fit into the character development or the plot. Even in Disney cartoons they throw in one or two words that may offend some parents who wonder,  Why are they saying that? <br><br>BFS: Did you see the movie version of South Park?<br><br>JO: Yes.<br><br>BFS: Did you laugh?<br><br>JO: Yes, it was very funny. I thought the story line was quite clever and the characters were hilarious, but the movie would have been funny with much less swearing. What s interesting is that when I saw it, a couple of guys in their 20s were sitting in front of me. They were in hysterics when the little cartoon kids started swearing, but after about 30 minutes they didn t laugh at that anymore, only the parts that were authentically funny. <br>BFS: What are some of the problems with swearing?<br><br>JO: The biggest problem is often not with the words themselves, but the tone or the attitude behind the words---they can be very hostile and bitter. Who wants to be around someone who is often angry, negative, and just plain unpleasant? Swearing influences the way people judge you---your character, your intelligence, your maturity. 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