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Says Grazzini, "The Mustangs know the road to the playoffs is in the weight room, and as you exit our power center, the last thing you will see is our banner "CHAMPIONSHIPS BEGIN HERE!"<br><br>-----------------------<br><br>MARKETING FOR SUCCESS<br><br>Grazzini believed the football program had great potential, but only if he could sell the athletes on the conditioning program. "We realized our kids had to understand why this was important if we were to get them committed to the program. Our strategy was to sensationalize what we were doing, provide feedback and incentive, and to continually sell the vision we created." Here are the steps they implemented:<br><br>Use the BFS model of including variety in all phases to keep our kids interested and allow their bodies to adapt to each phase of the program.<br><br>Have all the grades work out together, so that the seniors are role models for the younger athletes.<br><br>Reward the consistent hard workers by making them weightlifting captains, and assigning them the responsibilities of taking their group's attendance and making sure their athletes are doing all their lifts with the correct technique.<br><br>Create strength clubs for achieving goals in our core lifts: clean, squat, bench, and push press. On test dates, as athletes reach these goals, we work our kids into a frenzy and then announce the records, hand out T-shirts as rewards and immediately update our goal board and web page.<br><br>Use set-and-rep logs to chart the weights used, track records and allow partners to evaluate each other's efforts.<br><br>Incorporate the Tuesday/Thursday speed, agility and plyometric program in a circuit, followed by a competitive activity as a culminating event at the end of each session.<br><br>Include a fun activity once a week.<br><br>Encourage our athletes to never settle for average. Push them to go beyond their optimal training zone. Push them to "Be An Eleven." These athletes thrive on being pushed.<br>ut too much weight on them. I ve got some great assistant coaches, and they re very good at teaching the lift. Our program is also about kids helping kids too-those who perform the lift well help teach. <br>With his proven football coaching system and a BFS strength training program in place, Herron is set to achieve his ultimate goal of winning a state championship. Although the team may not break many passing records in the process, when it comes to football strength, Herron s players are the fittest  cats around.<br><br><br> We have the BFS training plates so the bar sits up there where it s supposed to, and we videotape them performing the lift, says Herron.  We really emphasize technique with young athletes. es in position on the rack as shown in Photo Twelve. This position will allow you to help your teammate take the bar off the rack correctly as they begin the squat process. Most importantly, when your teammate is finished with their set, side spotters have the responsibility to get their teammate safely back to the rack. You cannot do this if you spot as shown in Photo Thirteen. To see incorrect spotting, go to any gym; go to any college or high school weight room with athletes. The majority of side spotters