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What I really love about our company is every summer we get all our clinicians together in Utah to make certain we're still on the same page, and to plan what we can do to make things better. <BR>On a personal note, Greg Shepard has always been there for me as well as for all the other clinicians. Greg has great vision and optimism -- he sees only the greatest in something. He's continually striving to make this company better.<BR><BR>BFS isn't the only company out there with plenty to say about improving performance. With all the strength coaching and personal training organizations out there, are coaches generally caught up with the latest research in conditioning and doing most of the right things?<BR>We aren't even close to being caught up! We still have coaches who believe that weight training will stunt growth and make athletes muscle-bound. We still have coaches who believe that you should put heat on a turned ankle. And I'm just amazed that coaches will drive 500 miles to learn how to stop a wing-T offense, but they won't drive 50 miles or even stay in their own community to learn how to train their athletes better by attending a BFS clinic.<BR><BR>So how do you explain the problem? Bad coaches or bad training information?<BR>More often than not, it's that the information is conflicting and overly complicated. People get overwhelmed by it. In fact, I've been involved with one strength coaching organization where you almost need a medical degree to understand some of their literature on training. Also, there is often no unity in some of these organizations, which is one reason why so many college strength coaches got together recently and formed their own organization.<BR><BR>So you like BFS's practical and simple approach to training?<BR>Exactly. And what really separates a BFS clinic from the rest is that our clinics are full of motivation and we offer hands-on training. <BR><BR>Does this attitude carry over into the BFS coaches' certification?<BR>No doubt about it. You're not going to read a book and answer a few multiple-choice questions to become a certified strength coach through B by overtraining. Instead, work out smart with core exercises, post-stretching and proper technique.sing hex bars for doing deadlifts. These special bars bring the weight into the center of the body, making it easier to stay in perfect position. You can get these bars with regular handles, or raised handles for your really tall athletes. Hex bars do not have rotating sleeves or moving parts so it is easy to compare bars from different companies. BFS does recommend that you stay away from the old-style trap-bar diamond design because they do not allow sufficient legroom when performing the lift. <br>BFS has a 45-pound Hex Bar for $129; a 45-pound High-Hex Bar for $139; a 45-pound Combo Hex Bar (which includes a set of regular handles and a set of high handles) for $189; and for your powerhouses, a 75-pound Mega Hex Bar that holds nine 45-pound plates on each side for $249.<br>For schools that like to have their advanced lifters do straight-bar deadlifts for special occasions or for those that simply do not have hex bars yet, refer to the following:<br> PSI: The main factor in choosing a good bar for deadlifting is yield strength. BFS does not recommend deadlifting for junior high and beginning lifters, but for your mid-level lifters and heavy lifters you should get bars with a PSI of at least 135,000. For your extra-strong athletes who are closing in on a 700-pound squat, you will want to consider a bar with 185,000 PSI or more. <br>Special Features: The only special feature for deadlift bars would be an aggressive knurling to enhance the athletes grip. Also, as with all bars, you