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This too seemed like a good idea, but now we find that  the secret should be started at the seventh grade level. The Universal Gym people were smart. They recognized their machine was shifting to an antique status and they began building free weight equipment towards the end of the 1970 s.<br>Nautilus<br>Football coaches werenot prepared to deal with Arthur Jones and his Nautilus machines. We have never seen such advertising before or since the Nautilus machines arrived in the early 1970 s. Thirty-six and forty-eight pages of advertising were put into journals like Scholastic Coach. Arthur Jones paid for it, so under our American capitalistic rules, he was able to say anything to anything to promote his machines. Since the vast majority of coaches had little or no experience in weight training, the advertising claims were taken in as gospel. It took about ten years for the majority of coaches to figure out that these elaborate, expensive Nautilus machines were no way for an athlete to reach his potential.<br>The throwers just laughed and again shook their heads. Their secret seemed safes our weight training program, they would ask me to come to their schools and show them how to do it. That was how our BFS clinics began, and those schools that I worked with also saw dramatic turnarounds in their programs.<BR>In between m football jobs in Washington and Idaho, I was hired as the strength oach at Brigham Young University. At BYU I did a movie called Bigger Faster Stronger. The movie was a hit, and the secret was out nationwide. Football coaches nationwide began doing the BFS program, but even so, it seemed to be a slow process. It was also amazing to me that coaches from other sports just could not get it.<BR>In December of 1981, I was hired by the Utah Jazz to be their strength coach. At that time I was the only strength coach in the NBA. I, along with my BFS partner Bob Rowbotham, was with the Utah Jazz for 16 years. Pro baseball did not start hiring strength coaches until the 1990s. Even today, if you took all the high school athletes in all the boys' and girls' sports, you would still find that less than half possess the key to becoming bigger, fater and stronger. It is very simple -- if you want to make your success happen and unlock your full potential as an athlete, you must use the key. <BR>Today, about 95 percent of college strength coaches use the methods I learned from George in one