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If you couldn't throw 155 feet, you were a JV guy; to this day I don't believe any high school has ever been able to say that. And we had bunches of kids who could bench 300, squat 400 and power clean 250 pounds -- lijoy coaching them because they were there and they were working hard--sometimes, and in some aspects, even harder than the guys."<br>"The biggest thing I told them is that there is one word that you never use in a sport: Can't. I think I got through to a lot of them with that," says Neil, "especially during the early days with their weight training. When they were struggling, they never said,  I can't do it, Coach.' Instead, they said,  I'll try harder the next time.' I think that attitude in the weight room came across in the pool as well."<br><br>Making Waves with Muscles<br><br>The basic philosophy in swimming is to work very hard, then taper off for the meets. As such, it's often difficult to see results during the training season, and patience becomes a virtue much sought after. However, Mark says he noticed many positive changes during their training after they overcame their initial soreness. The swimmers were coming off the blocks more explosively. More importantly, they were riding higher on the water. "The higher you cworked with also saw dramatic turnarounds in their programs.<BR>In between my football jobs in Washington and Idaho, I was hired as the strength coach at Brigham Young University. At BYU I did a movie called Bigger Faster Stronger. The movie was a hit, and the secret was out nationwide. Football coaches nationwide began doing the BFS program, but even so, it seemed to be a slow process. It was also amazing to me that coaches from other sports just could not get it.<BR>In December of 1981, I was hired by the Utah Jazz to be their strength coach. At that time I was the only strength coach in the NBA. I, along with my BFS partner Bob Rowbotham, was with the Utah Jazz for 16 years. Pro baseball did not start hiring strength coaches until the 1990s. Even today, if you took all the high school athletes in all the boys' and girls' sports, you would still find that less than half possess the key to becoming bigger, faster and stronger. It is very simple -- if you want to make your success happen and unlock your full potential as an athlete, you must use the key. <BR>Today, about 95 percent of college strength coaces use the methods I learned from George in one form or another. 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